Wednesday, September 29, 2010

20100930 - Tai, Corporate E-Learning...

Corporate e-learning: How e-learning is created in three large corporations

by Tai, Luther, Ed.D., University of Pennsylvania, 2005 , 307 pages; AAT 3168048



My Interest:

1) Effectiveness of e-learning.

2) E-Learning.

3) E-Learning development.

4) E-Learning implementation.

5) Conceptual framework.


Action:

To read the Dissertation in future.



Research Goal


This dissertation is a case study examining in depth how e-learning is developed, implemented and how effectiveness is determined at GE, IBM and Verizon.


Methodology


All three are large Fortune 500 companies with strong learning cultures. They are early adopters in use of e-learning for training their global workforce.


Research includes a review of literature on e-learning, books and articles written about e-learning at GE, IBM and Verizon, internal company documents and forty interviews by the author.


Research Questions


This paper addresses the following questions:


Why e-learning?


How is e-learning developed?


How is e-learning implemented?


How do corporations determine effectiveness of elearning?


What are the lessons learned?


Findings


The author finds that elearning has already made a significant difference in GE, IBM, and Verizon on how their employees learn and how they work as evidenced by each company's significant level of adoption. E-learning is a tool to be used along with other means of learning. The key is to make sure that it is the best way to learn for a particular application. It is a way to save costly face-to-face time for optimal use.


There is no one size that fits all. GE, IBM and Verizon each has its own unique e-learning solutions.


Strategic vision,

clear business objectives,

well defined learning organization,

strong leadership,

corporate support,

prudent use of elearning,

quality of content,

ease of access,

interoperability,

accountability of learners and instructors, and

a well defined measurement system

all matter. Successful integration of these ingredients is essentially for effective e-learning. Ignoring any of these key ingredients can lead to failure.


Each company has its own rationale and approach to using e-learning. Each company provides a unique context for leveraging e-learning to train its employees. Each has been successful in using e-learning in its own right.


Research Output


This research paper analyzes the e-learning experiences of these three companies in the context of their business objectives and business environments. They collectively provide a rich context on how e-learning is created in corporations. Their experiences and lessons learned should serve as an important guide to those who are implementing e-learning.


Comments: Softcopy Dissertation is scanned version; cannot copy and paste; difficult to blog about it.



CHAPTER 2 LITERATURE REVIEW

Why e-learning

How is e-learning developed?

How is e-learning implemented?

How is effectiveness determined by corporations?

What are lessons learned?

What are lessons learned in higher education?


CHAPTER 3 FRAMEWORKS and METHODS

Conceptual Framework

……...


CHAPTER 4 GE


CHAPTER 5 IBM


CHAPTER 6 VERIZON

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